The Safari is a guided tour around the retail, brand and consumer landscape. We interview the brightest and most innovative industry leaders who share how they are shaping and evolving the industry in the years to come. Guests come from all corners of the industry from retail, beauty, fashion, CPG, academia, agencies, real estate, investing and more. At Traub we have the privilege of working broadly across these numerous fields and collaborating with these talented leaders.
Episodes
Tuesday Jan 07, 2020
Tuesday Jan 07, 2020
Frédéric Fekkai is the Executive Chairman of Blue Mistral: co-founder of Bastide and founder of his namesake brand Fekkai. His first atelier at Bergdof Goodman served as his launching pad and gave him a platform to showcase his impeccable detail to service, innovative approach to beauty, and eye for luxury. His perspective of seeing beauty through the lens of the customer has continued to help Fekkai push the envelope on the luxury and beauty landscape while staying relevant to the lifestyles of people. We talk about: how he built his namesake brand Fekkai, his approach to sustainability with his clean beauty lines, how the perspective of beauty has changed throughout his career, the millennial generation's approach to beauty, his interest in wellness, and more.
Interviewed by Mortimer Singer.
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