The Safari is a guided tour around the retail, brand and consumer landscape. We interview the brightest and most innovative industry leaders who share how they are shaping and evolving the industry in the years to come. Guests come from all corners of the industry from retail, beauty, fashion, CPG, academia, agencies, real estate, investing and more. At Traub we have the privilege of working broadly across these numerous fields and collaborating with these talented leaders.
Episodes
Tuesday Mar 02, 2021
The Branded Environment and Retail Design Original: JGA’s, Ken Nisch
Tuesday Mar 02, 2021
Tuesday Mar 02, 2021
Ken Nisch is the Chairman of JGA and has focused his efforts developing branded environments and consumer strategies for clients around the world including Sundance, Hershey’s, Sleep Number, Signet, H&M, Shinola, Whole Foods Market and El Palacio de Hierro. His consumer knowledge and entrepreneurial insights have been an integral part of the conceptual development and strategic image positioning for many retail operators, manufacturers and brand marketers in entertainment, hospitality and traditional retail for more than 40 years. Ken is an inductee of the Retail Design Institute Legion of Honor, the Shop! Hall of Fame and serves on the board for Shop Association as well as private and public retail companies. We talk about: the importance of content and storytelling in all his projects, the conceptual development of retail brands, sustainability in design, and more.
Interviewed by Mortimer Singer
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